Comparison · Updated May 2026
Ayewatch vs Mention
AyeWatch vs Mention: AI-native monitoring vs legacy social listening.
TL;DR
Mention is a social-first listening tool aimed at marketing teams, with pricing starting around $49/mo. AyeWatch is broader (covers news, filings, blogs, specific URLs in addition to social) with semantic AI matching, starts at $9/mo, and ships a public REST API plus HMAC-signed webhooks for engineering teams.
Feature-by-feature comparison
| Feature | Ayewatch | Mention |
|---|---|---|
| Starting price | $0 free, $9/mo Pro | ~$49/mo |
| Matching engine | Semantic AI | Boolean keywords + sentiment |
| Source breadth | Social, news, web, URLs, filings | Primarily social + news |
| Specific URL monitoring | Yes | Limited |
| Developer API | Public REST + HMAC webhooks | Limited on lower tiers |
| Free plan | Forever-free with 3 topics | Trial only |
| Historical analytics | Recent-focus, alert-first | Deep historical archive |
When to choose Ayewatch
You monitor more than just social mentions — news, regulatory filings, specific competitor pages, or technical topics. You want a developer-friendly API. Budget matters.
When to choose Mention
You're an enterprise PR or marketing team with deep historical social analytics needs and the budget to match.
Frequently asked
Is AyeWatch a real alternative to Mention?
Yes. AyeWatch covers the same core monitoring use case — surfacing meaningful changes across the web — but uses proprietary semantic AI instead of keyword matching or page-diffing, which means dramatically fewer false positives. It also offers a more generous free tier and a transparent credit-based pricing model.
Can I migrate from Mention to AyeWatch easily?
Yes. Most users describe their existing alerts in plain English and AyeWatch sets them up in under two minutes. There is no data export required — just recreate the topics. Free plan is available with no credit card.
Does AyeWatch integrate with Slack, email, and webhooks?
Yes. AyeWatch delivers alerts via push notifications, email, Slack, Discord, generic webhooks (HMAC-SHA256 signed), and a REST API. You can route different topics to different channels.