How to Monitor Reddit Mentions
A practical setup for watching Reddit for your brand, competitors, and category terms without reading every subreddit.
By AyeWatch Team3 min read
Short answer: To monitor Reddit mentions, build a query for the name, add the misspellings and product terms, and run it on a schedule across Reddit search and the subreddits that matter. Reddit's own saved search does not alert you, so a monitor is the practical setup.
AyeWatch is an AI monitor for public pages and topics. It checks Reddit searches and subreddits on a schedule and sends new matches to push, email, Slack, Discord, or a webhook.
Query basics
Reddit search supports quotes, OR, and a few operators. Start with the exact name in quotes. Add the product names and the founder. Add common misspellings as separate terms.
Search comments as well as posts. A lot of mentions live in replies.
Sitewide versus subreddit
A sitewide search catches the long tail. A subreddit watch catches the conversations your buyers actually read. Run both: sitewide for discovery, subreddit for depth.
Review the sitewide results monthly and promote the subreddits that keep appearing.
Why saved search is not enough
Reddit lets you save a search, but it does not notify you, and the result order changes. You end up checking the tab manually, which is the habit a monitor replaces.
A monitor runs the same query and sends only what is new.
Route and respond
Send complaints to support, questions to the community manager, and competitor mentions to product marketing. A single channel for everything becomes noise.
Set a response target: same day for a complaint, within a week for a recommendation.
Cost
AyeWatch Pro is $9/mo with 50 topics and hourly checks; Pro+ is $19/mo with 200 topics and ASAP mode. Every plan starts with a 7-day free trial.
The Reddit keyword alerts guide covers the query syntax.
| Watch | What it catches | Cadence |
|---|---|---|
| Brand sitewide | All mentions | Hourly |
| Key subreddit | Deep threads | Hourly |
| Competitor | Switching intent | Daily |
| Category term | Discovery | Daily |
Start a monitor in under a minute
Describe a topic or paste a URL. Cancel before the trial ends and you pay nothing.
Try it free for 7 daysThe bottom line
Create one sitewide watch and one subreddit watch. After a week, look at which one produced the useful conversations. Put the budget there.
FAQ
How do I monitor Reddit mentions?
Run a scheduled query for the name, misspellings, and product terms across Reddit search and key subreddits.
Can I monitor Reddit comments?
Yes. A search monitor reads public posts and comments that match the query.
Does Reddit have an alert feature?
No native mention alert. Saved searches do not notify you.
How much does it cost?
AyeWatch starts at $9/mo after a 7-day trial. Pro includes 50 topics and hourly checks.
