Update Alert Website: Email vs Slack vs Push
The channel decides whether you see the alert. Pick it before you pick the check interval.
By AyeWatch Team3 min read
Short answer: Use push for restocks, filings, and presales; Slack for pages a team owns; email for slow policy pages; and webhooks when a bot or automation should run next. The channel should match the urgency and the number of people who need to act.
AyeWatch routes page and topic alerts to push, email, Slack, Discord, and webhooks. Paid plans unlock the team channels; every plan starts with a 7-day free trial.
The channel decides whether you see it
An alert that lands in an inbox you check weekly is not an alert. It is a record. The same change in a push notification is a decision. Pick the channel by when the decision happens, not by where the setup is easiest.
Most teams use too many channels. One page should have one primary channel and one escalation path.
Email is right for slow pages: terms, privacy policies, regulator guidance, quarterly roadmaps. It is searchable, forwardable, and easy to archive. It is wrong for a restock.
Use a subject line that names the page and the fact. A digest of ten changes is harder to act on than one specific alert.
Slack
Slack is right when a team owns the page. A pricing change might affect product marketing, sales, and support. A channel gives them one place to react without forwarding a screenshot.
Name an owner in the channel topic. A shared alert with no owner is a notification, not a decision.
Push
Push is right when minutes matter and one person acts: a restock, a ticket presale, a filing, a court docket. It is wrong for a page that changes weekly, because the phone becomes a source of noise.
AyeWatch sends push through its mobile apps. Use it sparingly so the notification retains meaning.
Webhooks
Webhooks are right when the next step is automatic: open a ticket, update a sheet, post to a custom system, trigger a repricing job. AyeWatch signs webhooks so the receiver can verify the source.
Do not build a webhook for a page nobody acts on. Automation multiplies noise as efficiently as it multiplies signal.
| Channel | Best for | Latency | Audience |
|---|---|---|---|
| Push | Restocks, filings, presales | Immediate | One person |
| Slack | Team-owned pages | Immediate | A team |
| Policy, legal, slow pages | Minutes to hours | One or many | |
| Webhook | Automation and tickets | Immediate | A system |
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Try it free for 7 daysThe bottom line
Pick the page that matters most this week. Ask who acts and how fast. That answer picks the channel. Then write a rule specific enough that the alert is worth the interruption.
FAQ
Where should website change alerts go?
Match the channel to urgency and audience. Push for one-person, time-sensitive changes; Slack for team pages; email for slow policy pages; webhooks for automation.
Can AyeWatch send alerts to Slack?
Yes, on paid plans. Alerts can also go to email, Discord, push, and webhooks. The 7-day trial is enough to test routing.
Why do I ignore my page alerts?
Usually because the rule is too broad or the channel is too noisy. Tighten the rule and move the alert to a channel you check for decisions, not a channel you skim.
Should I send one alert to multiple channels?
Prefer one primary channel and one escalation path. Duplicating every alert trains people to assume someone else handled it.