Twitter keyword alerts: get pinged when anyone on X posts your word

Twitter keyword alerts are not a setting you can switch on inside X: its notifications cover your own account and the people you follow, not a word that anyone might post. The quickest way to get them is an X search monitor in AyeWatch, which runs your search on a schedule and sends each new matching post with a link.

Why X can't do this on its own

X's help center lists the notification types you can turn on: mentions, replies, reposts, likes, new followers, messages, and a few of X's own suggestions such as news and Spaces. Post notifications exist too, but only for accounts you follow, and they send every post. Nothing in that list watches a phrase across the whole site.

Advanced search can find the posts. It just won't tell you about them. You have to come back, run the search again and scroll until you reach the ones you saw last time. That is fine for a one-off check and tiring once you care about a name every day.

Set up a keyword alert in four steps

1. In AyeWatch, open Create a monitor and pick X. Search is the default mode.
2. Type the query the way you would in X search, for example "linear app" (down OR outage) lang:en.
3. Optional: under Only alert me about, describe in plain words what you want, such as "people reporting that Linear is down right now". The query gathers candidates, then AI reads each one, so a joke or an old complaint doesn't wake you up.
4. Choose a schedule, or leave it on Auto, and save.

You don't need an X account or an X API key, and the accounts you match never see that you are watching.

Query patterns that work

AyeWatch reads X's Latest results, so you hear about posts as they come in rather than the top posts of the week. Test a new query in X search first: if the results look right there, the monitor will pick up the same kind of post.

What an alert looks like

The first check sends a handful of the newest matching posts, so you can see right away that the monitor works. After that you hear only about posts you haven't seen. Each alert carries the post text and a link to it on X. When several turn up in one check, they arrive grouped in a single message instead of a pile of pings.

Alerts land in the AyeWatch feed and as push notifications in the iOS and Android apps on every plan. Paid plans add email, Slack, Discord and webhooks, which is the usual pick when a whole team shares the alert.

Four alerts worth creating first

• Your brand, minus your own posts: "acme" -from:acme, so you only see what other people say.
• Outages of a tool you rely on: its name plus down OR broken.
• People leaving a rival: the competitor's name plus alternative OR switching.
• Launch week: your product name for the days after a release, with the filter set to questions and complaints.

What it won't do

AyeWatch reads public posts only. Protected accounts, DMs, likes, follower counts and Spaces are out of reach. Checks run on a schedule, so it is the wrong tool for a trading bot that needs a post within seconds; a streaming setup built on the X API fits that job better.

What it costs

There is a free preview with no card, and paid plans start at $9 a month, billed in monitoring credits (see the plans). The form shows what a monitor will use before you save it, so you can compare a daily check with a faster one.